Morpheus.Network is Rebranding — Say Hello To The Official New Brand and Logo!

Nikhil Sethi
Morpheus.Network
Published in
4 min readOct 5, 2021

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Everyone loves great progress and positive change. And when it comes to brand identities, a change to enhance and reinforce the vision and mission is always welcome. Morpheus.Network is scaling up which includes a revamped brand identity, colours, fonts, decks and a new logo!

The new look symbolizes the tech we stand for, bringing massive disruption to supply chain management, and impacting the world economy directly, through connectivity of networks and data through our middleware.

To help establish the new brand identity, colours and logo, we tapped the creative geniuses at Chase Creative. Chase is a successful brand storyteller agency which has mastered the art of helping brands stand out from the crowd.

The new logo beautifully captures the adaptability and depth of the Morpheus.Network platform. It includes and more mature, stable and softer look appealing to enterprises, organizations and Governments.

Proudly Growing from Strength to Strength

Chase Creative agency has been able to successfully capture Morpheus.Network’s growth and evolution while still being rooted in its original pillars, which is why our new logo derives its profile from the older version.

While capturing all these emotions in a single graphic is a challenge, Morpheus.Network’s new logo still manages to bring to life a representation of a core that Morpheus.Network relies on for disrupting the global economy — the blockchain network.

What does Morpheus.Network stand for?

As the global economy relies more and more heavily on international commerce, it is essential to make supply chains as efficient, secure, and innovative as possible. With global trade’s value at over 15 trillion USD, the task at hand is on a huge scale and requires an equally intensive transformation from within to stimulate global economic growth.

Morpheus.Network is pioneering this transformation through its supply chain Software-as-a-Service middleware platform that seamlessly integrates legacy as well as emerging technologies in the form of Blockchain, IoT, and more.

Our vision is to provide businesses with unprecedented shipment and item visibility through impactful real-time data. We help enterprises, organizations and Governments optimize and automate their processes for building a safer supply chain, saving valuable time and money during the process.

With Morpheus.Network experiencing unprecedented growth and scaling up in recent times, along with an evolution of our business strategy, we have now created a game-changing platform that can be leveraged by users worldwide to streamline and automate supply chains. The new logo comes across as both a much-needed milestone and a creative representation of everything new, evolutionary, and promising about our company and platform.

Morpheus.Network has been carefully and tactically laying the foundation of a robust future for the last couple of years and has recorded some impressive achievements so far. Besides winning the Gulftainer’s “Future of Ports 2021” Challenge out of 2,000 start-ups from over 200 cities, the company is in the finals of the 2021 Entrepreneurship World Cup as well as a finalists in Blockchain Revolution Global and is also shortlisted for the Desjardins Open Innovation Challenge!

With the application expanding into more use cases than ever before and charging up to its goals at an impressive pace, Morpheus.Network continues to scale up its platform to bigger audiences and bigger opportunities. A new and more relevant logo and brand as part of our growth is instrumental in establishing Morpheus.Network as a cutting-edge and trusted platform revolutionizing supply chain system.

At Morpheus.Network, we are intensely focused on helping companies and Government organizations remove barriers to optimize and automate their global supply chain operations. Our team and global network of partners has extensive experience in implementing cutting-edge solutions leveraging our breakthrough supply chain platform. We help clients maximize revenue through digitization and process automation, protecting sensitive data, and untangling complex issues with the legacy supply chain system while delivering effective, equitable, and efficient global trade solutions.

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Visit us at https://morpheus.network

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